PRIVACY POLICY
HIXIH TIRE USA PRIVACY POLICY
Last Updated: January 2026
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1. INTRODUCTION
HIXIH TIRE USA (“HIXIH,” “we,” “us,” or “our”) is committed to protecting your privacy and safeguarding the personal information you share with us. This Privacy Policy explains how we collect, use, disclose, store, and protect personal information, as well as the rights available to you under applicable privacy laws.
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2. PERSONAL INFORMATION WE COLLECT
The personal information we collect depends on how you interact with us. For example, we may collect different information when you register tires for warranty purposes, submit an inquiry, visit our website, or apply for employment. In most cases, we collect personal information directly from you.
2.1 Categories of Personal Information
Identifiers
This includes name, company name, email address, phone number, and mailing address. This information is collected directly from you through forms, inquiries, dealer registrations, warranty submissions, or promotions. In some cases, dealers or partners may provide this information.
Purpose: To provide products and services, communicate with you, manage warranties and recalls, and improve customer support.
Commercial Information
This includes products purchased, warranty or service history, and inquiries. This information is collected through purchases, warranty registrations, dealer programs, and promotions.
Purpose: To fulfill orders, manage warranties and recalls, provide customer support, and improve our offerings.
Financial Information
Payment-related data is processed by third-party payment processors. HIXIH does not store full credit or debit card numbers. Bank information may be collected for payroll or reimbursement purposes.
Purpose: To process payments, refunds, payroll, and comply with legal obligations.
Internet or Network Activity
This includes IP address, browser type, device data, and pages visited. This information is automatically collected when you visit our website through cookies and similar technologies.
Purpose: To maintain website security, diagnose technical issues, analyze site performance, and improve user experience.
Geolocation Data
Approximate location information may be collected when you request dealer locations or location-based services.
Purpose: To provide dealer or service information relevant to your location.
Audio, Visual, or Similar Information
This information may be collected for facility security purposes or voluntarily provided through social media or user submissions.
Purpose: To ensure security, improve services, and engage in marketing communications.
Professional or Employment Information
This includes information collected from job applicants, employees, contractors, and related persons.
Purpose: To manage recruitment, employment, benefits, and legal compliance.
Education Information
This information may be collected from job applicants and employees where relevant.
Purpose: To support hiring and employment decisions.
Sensitive Identifiers
This includes information such as Social Security numbers or government-issued identification. This data is collected only where legally required for employment, payroll, or benefits administration.
Purpose: To comply with employment, tax, and legal requirements.
Protected Classifications
This information is collected only when legally required, typically in employment contexts.
Purpose: To comply with applicable laws and regulations.
Inferences
Inferences may be derived from limited website interactions for contextual advertising.
Purpose: To improve marketing relevance without building personal behavioral profiles.
HIXIH does not use or disclose sensitive personal information for purposes other than those permitted under applicable California privacy regulations.
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3. SELLING AND SHARING PERSONAL INFORMATION
HIXIH TIRE USA does not sell personal information for monetary consideration.
However, certain online activities involving cookies, analytics, or advertising technologies may be considered “sharing” under California law.
3.1 Categories of Information That May Be Shared
Identifiers may be shared with advertising and analytics providers to deliver relevant advertisements and measure marketing effectiveness.
Commercial information may be shared with advertising and analytics providers to understand product interest and improve marketing relevance.
Internet or network activity may be shared with analytics, advertising, and social media platforms to optimize website performance and marketing efforts.
We may use tools such as analytics, heatmaps, or session replay technologies to understand website usage, improve security, and enhance user experience.
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4. GEOGRAPHIC SCOPE
This website is intended for individuals located in the United States. By using this site, you acknowledge that U.S. laws apply. HIXIH does not knowingly collect or process personal information from individuals outside the United States.
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5. CALIFORNIA “SHINE THE LIGHT” DISCLOSURE
California residents may request information about personal information shared with third parties for direct marketing purposes, if any. Requests may be submitted to info@hixihtire.com.
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6. OTHER DISCLOSURES OF PERSONAL INFORMATION
HIXIH may disclose personal information to service providers that perform services on our behalf, including order fulfillment and logistics, payment processing, customer support, marketing and analytics services, IT hosting and security, and employment, payroll, and benefits administration.
These service providers are authorized to use personal information only as necessary to perform services for HIXIH.
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7. DATA RETENTION
HIXIH retains personal information only for as long as reasonably necessary to fulfill business purposes and legal obligations.
Customer information is retained as long as products are owned or services are active, plus any legally required period.
Business records are retained in accordance with accounting and regulatory requirements.
Employee records are retained during employment and for legally required periods afterward.
Security and system logs are retained for limited periods based on operational needs.
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8. YOUR PRIVACY RIGHTS
Depending on your state of residence, you may have the right to know what personal information we collect and access it, correct inaccurate personal information, delete personal information subject to legal exceptions, receive a portable copy of data you provided, opt out of targeted advertising or sharing, limit the use of sensitive personal information, and not be discriminated against for exercising your privacy rights.
8.1 How to Exercise Your Rights
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You may submit a request by contacting us at info@hixihtire.com. We may verify your identity before fulfilling your request. Authorized agents may submit requests on your behalf with appropriate proof of authorization.
If your request is denied, you may appeal by submitting a follow-up request clearly marked “Appeal.”
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9. CHILDREN’S PRIVACY
HIXIH TIRE USA does not knowingly collect personal information from children under the age of 16. If such information is identified, it will be deleted in accordance with applicable law.
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10. CONTACT US
If you have questions or concerns about this Privacy Policy or our data practices, please contact:
HIXIH TIRE USA
Email: info@hixihtire.com
Website: www.hixihtire.com
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11. CHANGES TO THIS POLICY
HIXIH may update this Privacy Policy from time to time. Any changes will be reflected on this page with an updated effective date.
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